Nadia Rosa
Asunción
Summary
Dedicated Marketing professional with a history of meeting company goals utilizing consistent and organized practices. Skilled in working under pressure and adapting to new situations and challenges to best enhance the organizational brand.
Overview
16
16
years of professional experience
Work History
Brand Manager
Caproni S.A.
09.2023 - Current
- Coordinated trade show participation, showcasing products effectively while networking with industry professionals to expand business relationships.
- Worked closely with public relations teams to generate positive press coverage for new product releases.
- Planned, implemented, and tracked sales and marketing strategies to promote brand products.
Brand Manager - Campari Group
CODISA
10.2018 - 08.2023
- Cultivated relationships with key stakeholders, vendors and industry influencers to create positive brand experiences.
- Developed creative presentations, trend reports and product data sheets.
- Managed budgets, ensuring efficient allocation of resources for maximum return on investment in marketing initiatives.
Marketing Manager
LG Electronics
10.2016 - 10.2018
- Created company brand messaging, collateral materials, customer events, promotional strategies, and product commercialization.
- Managed marketing budget and associated P&L to develop and execute marketing strategies, budgets and sales plans for business segments.
- Created and managed social media campaigns to increase brand engagement.
Brand Manager Beverage Category
A.J. Vierci
02.2015 - 10.2016
- Created and managed budgets to maximize brand reach and engagement.
- Researched market trends to identify customer needs and preferences for strategic planning.
- Monitored and evaluated marketing and advertising campaigns to support brand consistency and engagement.
Marketing Analyst
BANCARD
05.2010 - 04.2015
- Devised data visualization dashboards to make complex data more accessible to stakeholders.
- Analyzed data to uncover insights and identify key opportunities to inform strategic decisions.
- Managed campaigns for various clients that consistently exceeded sales goals.
Accounts Executive
FAMILIA AD Agency
01.2008 - 02.2010
- Deepened customer relationships through strong attention to needs and knowledgeable service.
- Built and strengthened relationships with new and existing accounts to drive revenue growth.
- Resolved issues promptly to drive satisfaction and enhance customer service.
Education
Master in Marketing - Marketing
American University
Asunción03.2016
Bachelor's Degree in Marketing And Advertising - Marketing
American University
Asunción12.2011
High School Diploma -
Técnico Javier
Technical Bachelor In Business Administration12.2005
Skills
Advertising Expertise
Brand Strategy
Sales strategy
Program Marketing
Market Analysis
Timeline
Brand Manager
Caproni S.A.
09.2023 - Current
Brand Manager - Campari Group
CODISA
10.2018 - 08.2023
Marketing Manager
LG Electronics
10.2016 - 10.2018
Brand Manager Beverage Category
A.J. Vierci
02.2015 - 10.2016
Marketing Analyst
BANCARD
05.2010 - 04.2015
Accounts Executive
FAMILIA AD Agency
01.2008 - 02.2010
Master in Marketing - Marketing
American University
Bachelor's Degree in Marketing And Advertising - Marketing
American University
High School Diploma -
Técnico Javier
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